
Your ad campaigns
Facebook and Instagram ads under your brand
Pick the loan type, the states and a daily budget. AI writes the image ads and copy for you to review, and every lead from the form lands in your CRM.
See MarketingFor mortgage brokers
Relip is the operating system for investment mortgage brokers. Finding borrowers, following up, pricing, managing the pipeline and funding the deal happen in one platform, whether you already have a book of business or need help building one.

Deal flow
Three sources inside Relip, and all three land in the same CRM. Every new lead gets a text from your brokerage, and your AI assistant answers the replies in your voice.

Your ad campaigns
Pick the loan type, the states and a daily budget. AI writes the image ads and copy for you to review, and every lead from the form lands in your CRM.
See Marketing
Deal Radar
Maturing and above-market loans in your counties, ranked by how likely they are to move. Reveal the owner, even behind an LLC, and push them to your CRM.
See Deal Radar
Your website
An AI-built site on your own domain with a branded quote page. Every quote request reaches your CRM as a website lead.
See the website builderReal Relip screens, recorded on a fictional sample brokerage (Summit Ridge Capital)
Already have a book of business? Import it from a CSV and work it from the same CRM. Drips and texts go only to contacts who agreed to hear from you.
Guides for brokers
Plain-English breakdowns of each investor lead source, the CRM it takes to work them, and what turns a lead into a funded loan.
Stop buying lists. Start attracting investors who are ready to finance rental property.
Read the guideAttract real estate investors looking for bridge, DSCR, multifamily, and commercial financing (office, retail, industrial, hospitality) — not tire-kickers.
Read the guideBuild a repeatable investor borrower system from first click to intake, screening, pricing, follow-up, and execution.
Read the guideShort-term capital deals close on speed. Your lead pipeline should match.
Read the guideGeneric CRMs track contacts. This one tracks deals, documents, pricing, and execution.
Read the guideThe difference between a shared lead list and a funded pipeline is qualification, speed, pricing, and execution after the first click.
Read the guideEvery bridge loan, hard-money note, and short-term DSCR loan has an expiration date. That is your opportunity.
Read the guideInvestors are not the same as homebuyers. Your lead generation should not be either.
Read the guideWholesale only
Relip provides the capital, white label, under your brokerage’s name.
Relip is a direct lender. Its own underwriting and processing team works each deal from submission to closing.
Every program is 100% wholesale. When a borrower finds Relip directly, Relip does not keep them: they go to one brokerage on the platform.
Relip never competes with you for the borrower. The relationship stays with your brokerage, deal after deal.
From Relip clients
“We already have $5mm in our pipeline in under 2 months on the platform.”

“Relip is an amazing system, the leads are high quality and a great way to diversify your mortgage business.”

“Relip has increased our influx of leads and made it a reality to quantify closed business every month.”

“They’ve allowed our company TMD Capital to scale at an astronomical pace. Digital marketing is the cornerstone of business today and these guys are our rock.”

For investment mortgage brokerages
A 30-minute walkthrough. We look at where your deals come from today and map Relip’s lead sources, follow-up and pricing to your market.
500+ mortgage professionals on the platform · 100% wholesale · Never competes with brokers