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CRM comparison

Follow Up Boss alternative for lending

Follow Up Boss is a real estate CRM built for agents and teams. It excels at lead routing, speed-to-lead, and managing inbound leads from sources like Zillow, Realtor.com, and Facebook Ads. Some mortgage professionals use it for lead management.

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Overview

About Follow Up Boss

Follow Up Boss is a real estate CRM built for agents and teams. It excels at lead routing, speed-to-lead, and managing inbound leads from sources like Zillow, Realtor.com, and Facebook Ads. Some mortgage professionals use it for lead management.

What Follow Up Boss does well

  • Best-in-class speed-to-lead and lead routing for teams
  • Deep integrations with real estate lead sources (Zillow, Realtor.com)
  • Intuitive interface with smart lists and action plans
  • Strong mobile app for on-the-go lead follow-up

Where Follow Up Boss falls short for investor lending

  • Built for real estate agents, not mortgage professionals
  • No mortgage-specific fields, loan types, or deal stages
  • No pricing engine, document management, or loan execution tools
  • No direct lending or lender matching for any loan product

Feature comparison

Follow Up Boss vs Relip

FeatureFollow Up BossRelip
Investor loan typesReal estate transactions (not loans)DSCR, bridge, fix-flip, construction, rental portfolio
Lead generationReal estate lead source integrationsInvestor-specific lead gen with maturity data
AI screeningAI-assisted lead responseAI texts back every lead reply and asks your screening questions
Pricing engineNone (not a lending tool)Prices Relip’s fix and flip, ground-up, DSCR and bridge programs as you type, with branded term sheets
Deal trackingReal estate deal pipelineMortgage deal lifecycle from lead to funded loan
Document management✗Borrower portal with investor loan doc checklists
Capital access✗Direct lender, 100% wholesale, 15 investor loan programs
CostStarts at $58/user/monthContact for pricing

Who Follow Up Boss is best for

Real estate agents and teams who need fast lead routing and follow-up automation from portals like Zillow and Realtor.com.

Who Relip is best for

Mortgage brokers doing investor lending who need a purpose-built platform with DSCR leads, deal screening, pricing, and direct lending.

Pricing

Follow Up Boss Pricing

Follow Up Boss starts at $58/user/month for the Grow plan, with higher tiers for teams.

See the difference for yourself

Compare Follow Up Boss and Relip side by side — or let us show you how Relip handles investor lending workflows.

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FAQ

Follow Up Boss vs Relip FAQs

Common questions about switching from Follow Up Boss to Relip for investor lending.

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Ready to switch?

See why brokers choose Relip over Follow Up Boss

Relip provides the capital, white label, under your brokerage’s name. Relip is a direct lender, 100% wholesale, and never competes with brokers. Lead generation, AI follow-up, deal pricing, term sheets and the LOS sit in one platform.

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